| Name | Category | Technologies | Incentive Type | Source | Administrator | Incentive Description | Eligibility | Application Process | Renter Applicable? | Direct/Elective Pay Eligible | Status |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Alternative Fuel Tax Refund for Taxis | Commercial | Electric Vehicles | Tax Credit | State | Wisconsin Department of Revenue | A person using alternative fuel to operate a taxi used to transport passengers may be reimbursed for the cost of the Wisconsin State fuel tax. | In order to be eligible, vehicles must be designated for use as public transportation on Wisconsin’s motor vehicle registration form (MV-1/MV-11). | Complete and submit a Fuel Tax Refund Claim via the Wisconsin Department of Revenue, which is available here https://www.revenue.wi.gov/DORForms/mf-001i.pdf | N/A | N/A | Active |
| Alternative Fuel Vehicle Refueling Property Credit, Business/Nonprofit (30C) | Commercial, Nonprofit | Electric Vehicle Chargers | Tax Credit | Federal | IRS | The Alternative Fuel Vehicle Refueling Property Credit provides up to 30% of the cost of installing Level-2 or Direct Current Fast Chargers for electric vehicles. The incentive is capped at $100,000. With Direct Pay, this tax credit can be directly monetized by nonprofits and other tax-exempt organizations. Go to https://www.irs.gov/credits-deductions/alternative-fuel-vehicle-refueling-property-credit for additional information, specifics, and limitations. | Please Note: On July 4th, the Trump Administration passed the “Big Beautiful Bill” which eliminated this tax credit for projects placed in service after June 30, 2026. All businesses and tax-exempt organizations are eligible. | To claim the credit, go to https://www.irs.gov/credits-deductions/alternative-fuel-vehicle-refueling-property-credit and file the appropriate forms with the IRS. The credit may also be transferred to an appropriate party, consult the IRS for more information. | N/A | Yes* | Repealed |
| Alternative Fuel Vehicle Refueling Property Credit, Personal (30C) | Residential | Electric Vehicle Chargers | Tax Credit | Federal | IRS | This provision of the IRA provides a 30% tax credit up to $1,000 for Level-2 electric vehicle charger equipment and installation. This credit is transferrable to a contractor, meaning the credit can translate into instant savings! | Please Note: On July 4th, the Trump Administration passed the “Big Beautiful Bill” which eliminated this tax credit for equipment placed in service after June 30, 2026. This is a personal tax credit and is available to all taxpayers. | The tax credit may either be filed with the IRS or transferred to a qualified contractor. | No | No | Repealed |
| Biogas, Solar, and Wind Energy Equipment Exemption | Residential, Commercial, Nonprofit | Solar Photovoltaic, Renewable Energy | Property Tax Exemption | State | Brown County Treasurer | Under Wisconsin law, value added to a property by the installation of an active solar, wind, or biogas energy generation system is exempt from property tax assessment. Go to https://www.revenue.wi.gov/DORFAQ/renewable-energy.pdf for more information. | This exemption is available to all qualified taxpayers. | Contact the Brown County Treasurer’s office at (920) 448-4078 if there is a concern. | N/A | N/A | Active |
| Building Operations and Maintenance Programs | Commercial, Nonprofit | Energy Efficiency | Resource, Rebate | Utility | Focus on Energy | Focus on Energy has an array of programs designed to help you optimize your facility and operation for energy efficiency. These include providing whole buidling tune-ups, equipment assessments, and providing incentives to help you achieve your energy goals. | All commercial and nonprofit customers of Wisconsin Public Service (and other participating electrical utilities) have access to these programs. Some of them have more specific eligibility requirements. | Go to https://focusonenergy.com/business/operations-maintenance | N/A | N/A | Active |
| Clean Cities and Communities Workplace Charging Toolkit | Commercial, Nonprofit | Electric Vehicle Chargers | Resource | Federal | N/A | The Department of Energy maintains a guide to best practices for the installation and maintenance of Electrical Vehicle chargers here: https://cleancities.energy.gov/technical-assistance/workplace-charging/ | N/A | N/A | N/A | N/A | Active |
| Commercial Property Assessed Clean Energy Programs (PACE or, sometimes, C-PACE) | Commercial, Nonprofit | Energy Efficiency, Renewable Energy, Heat Pumps, Electrification, Solar Photovoltaic, HVAC | Loan | Federal | Slipstream | This innovative loan program allows commercial borrowers to take out loans to finance the up-front costs of clean energy projects that can paid back through voluntary assessments that will be attached to the building, not the property owner. The website for PACE in Wisconsin is at https://www.pacewi.org/. | PACE financing is available for commercial properties like offices, retail stores, warehouses, industrial plants, and more. These may either be businesses or tax-exempt organizations. Properties can be multifamily buildings with more than five units. Slipstream cautions that aspects of the PACE loan program work better with loan amounts over $250,000. | Contact Kimberly Johnston at Slipstream at kjohnston@slipstreaminc.org. | N/A | N/A | Active |
| Empower EV Friendly Workplaces Toolkit | Commercial, Nonprofit | Electric Vehicles | Resource | Federal | Wisconsin Clean Cities | Empower EV provides technical expertise and assistance for employers interested in providing EV charging at their workplaces. | Empower’s program is available to all employers. | Empower is an educational project eager to share knowledge with interested employers. For more information go here https://wicleancities.org/empower-workplace-charging/. | N/A | N/A | Active |
| Energy Efficiency Revolving Loan Fund (EERLF) | Commercial, Nonprofit, Residential | Energy Efficiency | Loan | Federal | WEDC | (As of 11/24/2025, the program exists in Wisconsin, it’s administered by WEDC. But it has not yet been funded) The Energy Efficiency Revolving Loan Fund (EERLF) will provide loans, some grants, and technical assistance to residential and commercial property owners. The EERLF is funded by Bipartisan Infrastructure Bill, over $1,900,000 has been allocated to the State of Wisconsin. The program is still in the planning stages, it may be administered by the WEDC in conjunction with their Green Innovation Fund. Potentially, loans will be provided for energy assessments and energy efficiency retrofit projects, particularly for low income families. The Public Service Commission memo is here: https://apps.psc.wi.gov/ERF/ERFview/viewdoc.aspx?docid=524134 | Details have not yet been released. | Details have not yet been released. | N/A | N/A | Threatened |
| Energy Efficient Home Improvement Tax Credit (25C) | Residential | Energy Efficiency, Electrification, Heat Pumps, HVAC, Electrical Upgrades | Tax Credit | Federal | IRS | This was a tax credit for 30% of qualified expenses up to $3,200 for energy efficiency improvements to your existing home. These were divided into energy property costs (exterior doors and windows, insulation, and sealing (up to $1,200) and equipment costs (up to $2,000) for qualifying equipment like heat pumps, batteries, efficient central air conditioners, and even furnaces. Renters could use 25c for eligible, non-permanent expenses like window-mounted heat pumps. | While this tax credit has been eliminated, you can use it for installations incurred during the 2025 tax year. This program is for residential use. More information about what equipment qualifies is available here https://www.energystar.gov/about/federal-tax-credits. | File form 5695 and submit with your taxes. https://www.irs.gov/forms-pubs/about-form-5695. Instructions for this form are here https://www.irs.gov/instructions/i5695#en_US_2023_publink1000127704. | Yes | N/A | Repealed |
| Energy Efficient Mortgages (EEM) | Residential | Energy Efficiency, Electrification, Solar Photovoltaic, Renewable Energy, HVAC | Loan | Federal | Vetarans Administration,Federal Housing Administration,Commercial Lenders | EEMs can be used to purchase or refinance a home that meets certain standards for energy efficiency. The efficiencies are taken into consideration by the lender who is then able to give more favorable terms. In many cases, this can boost the purchaser’s buying power. EEMs can be conventional, or sponsored by the Federal Housing Administration, USDA, or Veterans Administration. The FHA allows lenders to add up to 100% of energy efficiency improvements to existing loans. Go here for more information, restrictions, and fine print: https://www.energystar.gov/newhomes/energy-efficient-mortgages. | EEMs are only applicable to eligible energy efficient homes or improvements. | Conventional EEMs are available through Fannie Mae and Freddie Mac. Contact the VA, USDA, or FHA for more information about sponsored EEMs. | No | N/A | Active |
| Energy-Efficient Commercial Buildings Deduction (179D) | Commercial, Nonprofit | Energy Efficiency | Tax Deduction | Federal | IRS | Businesses that build or retrofit public buildings to a set of specified energy efficiency standards (ASHRAE) are eligible for a tax deduction. Go to https://www.irs.gov/credits-deductions/energy-efficient-commercial-buildings-deduction for the specifics. | Please Note: On July 4th, the Trump Administration passed the “Big Beautiful Bill” which eliminated this tax deduction for buildings that begin construction after June 30, 2026. The tax deduction is available to owners of qualified buildings; or designers of energy efficient public buildings and retrofits owned by specified tax-exempt organizations. As a tax deduction, 179D cannot be accessed by nonprofits through Direct Pay. However, the deduction can be transferred to a builder or designer for cost considerations. | The tax deduction must be filed with the IRS under Internal Revenue Code Section 179D. | N/A | N/A | Repealed |
| Equipment Replacement Programs | Commercial, Nonprofit | Energy Efficiency | Rebate | Utility | Focus on Energy | Focus on Energy can provide rebates for many types of equipment related to business operations and systems, including HVAC, lighting, and more. These are available for both equipment replacement and retrofits and also new construction. | All commercial customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Go to https://focusonenergy.com/business/equipment-replacement. Contact a Focus on Energy advisor. | N/A | N/A | Active |
| Free Energy Savings Packs | Residential | Energy Efficiency | Free Stuff | Utility | Focus on Energy | Focus on Energy’s Free Energy Savings Packs offer a range of products that will increase your energy efficiency and save you money on your utilities bills. The “Focus on Comfort” kit has products selected to improve the comfort of your home, like weatherstripping and film for insulating your windows in winter. “Focus on Baths” and “Focus on Showers” feature items like high efficiency shower heads and more. And it’s all free! | All residential customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Go to https://focusonenergy.com/residential/energy-saving-packs and select the “Free Energy Savings Packs” and place an order. They ship for free. | Yes | N/A | Active |
| Home Efficiency Rebate Program (HOMES, Sec. 50121) | Residential | Energy Efficiency, Electrical Upgrades, Heat Pumps, HVAC | Rebate | Federal | Focus on Energy | (Check out our Homes 101 page: https://energizegreenbay.com/homes-101/) The Home Efficiency Rebate program (HOMES) provides rebates for modeled energy savings. In Wisconsin, the program is administered by Focus on Energy. The amount of the rebate varies, but can be up to $10,000. It covers a variety of projects, from new insulation to a heat pump. Homeowners begin with a home energy assessment from a registered HOMES contractor. The list is here: https://www.clearesult.com/partner-hub/find-contractor/focus-ira?specialty_1_filter=266&sortBy=asc. There is a 30% tax credit for the cost of the assessment (capped at $150). Households with income below 80% of the Area Median ($78,400 for a family of 4) will have the cost of the assessment waived (up to $500). The HOMES-registered contractor will model a pathway for improving the energy efficiency of your home. In order to qualify, the projects must achieve at least a 20% increase in modeled efficiency. They will then work with you to complete the projects. The amount of the rebate depends on the percentage increase in modeled energy efficiency and your household income. Rebates are offered on a ‘per address’ basis, so second homes are eligible. Even homes owned by out of state residents are eligible. More information is available here: https://focusonenergy.com/ira-homes HOMES will eventually be usable on multifamily buildings. However, this part of the program has not yet been launched. | HOMES is not income restricted. All homeowners are eligible. | There is no application. Start by getting a home energy assessment from one of the registered HOMES contractors. | No | N/A | Threatened |
| Home Electrification and Appliance Rebate Program (HEAR, Sec. 50122) | Residential | Energy Efficiency, Heat Pumps, Electrification, Electrical Upgrades | Rebate | Federal | Focus on Energy | The IRA Home Electrification and Appliance Rebate Program (HEAR) provides rebates for installing qualifying electrical equipment and weather sealing in your home. The first phase, which went into effect in December 2024, includes rebates for heat pump water heaters, heat pumps, electric wiring, and electrical panel upgrades. These must be installed by registered IRA contractors. The second phase has now launched, providing rebates for weather sealing, heat pump clothes dryers and electric cooking appliances. Please Note: Upgrades to electrical wiring can include replacement of knob and tube wiring. Qualifying heat pump systems will need to heat at least 50% of your residential area. The rebate is intended for the replacement of gas appliances with electric ones, so you cannot, for example, use it to upgrade an electric coil stove with induction. There is more information at https://energizegreenbay.com/ira-hear-101 | HEAR is targeted at low-to-moderate-income households. Low-income households (up to 80% of adjusted median income) are eligible for 100% of project cost up to a total of $14,000. Moderate income households (80% to 150% of AMI) are eligible for 50% of project costs up to a total of $14,000. HEAR can be used in conjunction with the IRA HOMES rebates, but not to pay for the same projects. They can also be stacked with IRA tax credits. | HEAR is administered by Focus on Energy. For more information and to begin their income qualification process go here: https://focusonenergy.com/ira-hear | No | N/A | Threatened |
| Home Improvement Loan Fund (Green Bay) | Residential | Energy Efficiency, Electrical Upgrades, HVAC, Heat Pumps | Loan | City | NeighborWorks | The Home Improvement Loan Fund is available to low-to-moderate income homeowners for home improvements, including HVAC systems. This is a zero interest loan. Repayment is deferred until the home is no longer owner-occupied. The loan must be more than $2,000 and below $35,000. | Eligible residents will have lived in their homes for at least five years, be current with their property taxes, and have a household income below a certain level. In order to check your eligibility and to read the fine print click here https://greenbaywi.gov/500/Home-Improvement-Loan-Program. | This program is administered by NeighborWorks Green Bay, 437 S. Jackson Street, Green Bay, WI 54301. For more information, call (920) 448-3075 or email info@nwgreenbay.org. | No | N/A | Active |
| Home Improvement Loan Fund (Oneida Nation) | Residential | Energy Efficiency, Electrical Upgrades, HVAC, Heat Pumps | Loan | Oneida Nation | Oneida Nation | The Home Improvement Loan Fund is available to enrolled tribal citizens of the Oneida Nation whose homes are on Oneida property. The loan can be used for a variety of projects, including as “gap financing” for energy efficiency and electrification projects that will later receive tax credits or rebates. | Homeowners must be enrolled tribal citizens of the Oneida Nation and have homes on Oneida property. | Information on this loan is here https://oneida-nsn.gov/resources/housing/loan-program/ | No | N/A | Active |
| Instant Discounts for Food Service | Commercial | Energy Efficiency | Discount | Focus on Energy | Focus on Energy | Focus on Energy is providing an instant discount for food service related equipment including refrigeration, ovens, griddles, combi ovens, hoods, and more. Discounts range from $350 up to $1500 depending on equipment. | The discount is available to all WPS customers. | The discount is applied to qualified energy efficient equipment at the time of purchase from participating food service equipment retailers. To see the list of eligible equipment and participating retailers go to: https://focusonenergy.com/instantdiscounts#commercial-food-service. | NA | No | Active |
| Investment Tax Credit (ITC) for Energy Property | Commercial, Nonprofit | Renewable Energy, Solar PV | Tax Credit | Federal | IRS | The ITC provides a tax credit for investment in renewable energy sources, including solar, geothermal, wind, and others. For solar, it includes (1) equipment that uses solar energy to generate electricity, to heat or cool (or provide hot water for use in) a structure, or to provide solar process heat, and (2) equipment that uses solar energy to illuminate the inside of a structure using fiber-optic distributed sunlight or electrochromic glass that uses electricity to change its light transmittance properties in order to heat or cool a structure. The tax credit is for 6% of the cost of the investment. However, it multiplies by five if the project meets prevailing wage and apprenticeship requirements. If the project meets standards for domestic content and is located in an area defined as an ‘energy community,’ the credit can be as high as 50%. | This is for projects breaking ground after 1/1/2025. Since the passage of H.R. 1 in July 2025, this credit has become complicated for solar and wind projects. If you are considering using the ITC, contact EnergyConnector@greenbaywi.gov for resources. Your project will need to begin construction prior to July 4, 2026 in order to be eligible and prior to 12/31/2025 to be free of foreign entity of concern (FEOC) restrictions. | Fill out IRS form 3468. | N/A | Yes* | Threatened |
| More Like Home Repair and Renew Loan | Residential | Energy Efficiency, Electrical, Upgrades | Loan | State | WHEDA | The More Like Home Repair and Renew Loan is a state-sponsored loan program that’s conducted through private lenders. Low interest loans are available to qualified homeowners for improvements to the building envelope (roof, doors, windows, etc.) and other systems related to energy efficiency. The program will also cover things like lead removal and other forms of abatement. | The home must be a single family residence, duplex, manufactured home, or condo, and a primary residence. The household income limits for the program are here: https://morelikehomeloan.wheda.com/globalassets/documents/homeowners/home-r-and-r/more-like-home-loan-income-limits.pdf. | Check out WHEDA’s webpage for more information: https://morelikehomeloan.wheda.com/ Brown County is served by North Shore Community Bank. Information about their application process is here: https://www.northshorebank.com/personal/home-mortgage-loans/wheda-more-like-home.aspx | No | N/A | Active |
| New Construction & Renovations Program | Commercial, Nonprofit | Energy Efficiency, HVAC | Rebate, Technical Assistance | Utility | Focus on Energy | Focus on Energy has expertise and rebates to help you build or renovate commercial, industrial, multi-family, and other facilities with energy efficiency in mind. They can assist you by performing an energy efficiency analysis of your project. Prescriptive rebates and other incentives are available to help you implement their strategies. | All commercial customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Go to https://focusonenergy.com/business/new-construction. | N/A | N/A | Active |
| New Energy Efficient Homes Credit (45L) | Commercial, Nonprofit | Energy Efficiency | Tax Credit | Federal | IRS | The New Energy Efficient Homes Credit is targeted at new, energy-efficient home construction, including manufactured homes. Tax credits range from $250 to $5000 depending on size and other characteristics. Projects must meet applicable Energy Star requirements and may be single-family or multifamily. Multifamily homes can receive a tax credit of up to $2500 per unit. Homes that qualify under the Zero Energy Ready Home Program may receive $5000 for single family homes or up to $5000 per unit for multifamily homes. More information is available at https://www.irs.gov/credits-deductions/credit-for-builders-of-energy-efficient-homes. New Energy Efficient Homes Credits are stackable with Low Income Housing Tax Credits (LIHTC) through the Wisconsin Housing and Economic Development Authority (WHEDA). | Please Note: On July 4th, the Trump Administration passed the “Big Beautiful Bill” which eliminated this tax credit for buildings acquired after June 30, 2026. The eligibility requirements for this tax credit are highly technical. Refer to IRS Notice 2023-65 for guidance. | Applicants should follow the IRS’ guidance (IRS Notice 2023-65) and fill out Form 8098 which is available here: https://www.irs.gov/pub/irs-pdf/f8908.pdf. | N/A | No | Repealed |
| Online Marketplace | Residential, Nonprofit, Commercial | Energy Efficiency, Electrification | Discount | Utility | Focus on Energy | Focus on Energy’s online marketplace is a one-stop source for energy efficiency and weatherization products, all delivered to your door for free with steep discounts. Save money with a smart thermostat, load sensing power strip, and other energy friendly devices. | All customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Go to https://focusonenergymarketplace.com/ for an ecommerce experience featuring discounted products related to efficiency. There’s even free shipping. | Yes | N/A | Active |
| PowerUp Wisconsin Program | Residential | Solar Photovoltaic | Loan, Grant | Federal | WEDC | This is a program to facilitate the installation of solar PV on rooftops to reduce energy costs by a minimum of 20%. PowerUp Wisconsin! is financed by the Inflation Reduction Act’s Greenhouse Gas Reduction Fund (GGRF). The program will be available to single family home owners, developers of multifamily homes, and community solar projects. About half of the funds will be available as grants and the other as low interest loans via a state-wide network of lenders. The program is still in its planning and design phase. | Single family homeowners will need to be at or below 80% of Area Median Income for Brown County (roughly $78,400 for a family of four). Eligible multifamily homes will need to be affordable and targeted at low income residents. | PowerUp! is scheduled to be available in the second half of 2025. | No | N/A | Pending |
| Prescriptive Rebates | Commercial, Nonprofit | Electrification, Energy Efficiency, HVAC | Rebate | Utility | Focus on Energy | Prescriptive rebates are available from Focus on Energy for a wide array of energy efficient products related to business operations and processes from HVAC systems to air compressors. | All qualified customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Most people access these rebates through their contractors. However, you can go to https://focusonenergy.com/business/prescriptive-incentives to download the incentive catalog that best suits your needs. Contact a Focus on Energy advisor if you have questions. | N/A | N/A | Active |
| Renew Wisconsin Solar for Good Grant | Nonprofit | Solar Photovoltaic | Rebate | Renew Wisconsin | Renew Wisconsin | Renew Wisconsin’s Solar for Good grant provides financial support for mission-oriented nonprofits in Wisconsin. Grants can be for solar panels, solar canopies, or project grants. More information is available here: https://www.renewwisconsin.org/solarforgood/. | Please refer to the Solar for Good website for further information about eligibility. | There are two annual grant cycles. Spring runs from April 1st to May 1st, Fall from September 1st to October 1st. The application is available here: https://www.renewwisconsin.org/solarforgood/. | No | N/A | Active |
| Residential Clean Energy Credit (25D) | Residential | Renewable Energy, Solar Photovoltaic | Tax Credit | Federal | IRS | Equipment related to the generation of renewable energy (including solar, wind, geothermal, solar water heating, and battery storage) is subject to a tax credit of 30%. If the amount is more than the taxpayer’s tax liability, the remainder may be carried into the following year. Go to https://www.energy.gov/eere/solar/homeowners-guide-federal-tax-credit-solar-photovoltaics for more information. | While this tax credit has been eliminated, you can use it for installations incurred during the 2025 tax year. This is a personal tax credit and is available to all taxpayers. | The tax deduction must be filed with the IRS. Go to https://www.energy.gov/eere/solar/homeowners-guide-federal-tax-credit-solar-photovoltaics for further information. | No | No | Repealed |
| Residential Energy Efficiency Rebate Program | Residential | Energy Efficiency | Rebate | Utility | Focus on Energy | The Residential Energy Efficiency Program provides a range of rebates for energy efficient heating and cooling technologies from air source heat pumps to smart thermostats. Go here https://focusonenergy.com/residential for more information. | Must be a customer of Wisconsin Public Service or another participating electrical utility. | Equipment must be purchased and installed by a participating contractor. Go here https://focusonenergy.com/residential for more information. | Yes | N/A | Active |
| SBA Microloans | Commercial | Energy Efficiency, Solar Photovoltaic, Renewable Energy | Loan | Federal | Community-Based Lenders | Microloans are for amounts under $50,000 and may be used for renewable energy and energy efficiency related equipment. | Commercial lenders determine credit requirements. Microloans often require collateral and a personal guarantee. | The SBA’s microloan program works with community-based lenders. The Wisconsin Women’s Business Initiative Corporation (WWBIC) assists (of all genders) with the process. Go here https://www.wwbic.com/business-lending/ for more information. | N/A | N/A | Threatened |
| Solar Rebate, Commercial | Commercial, Nonprofit | Solar Photovoltaic | Rebate | Utility | Focus on Energy | Starting 1/1/2026, for non-residential utility customers, Focus on Energy provides a rebate of $600 per kW up to $2,400 and then $50 per kW afterwards, up to $25,000. | All non-residential customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Go to https://focusonenergy.com/business/renewables#rebate-info and follow the steps at the bottom of the page. Read the Terms & Requirements carefully. Rebates are on a, “first come first serve,” basis, so be sure to reserve your rebate as soon as you can! | N/A | N/A | Active |
| Solar Rebate, Residential | Residential | Solar Photovoltaic | Rebate | Utility | Focus on Energy | Starting 1/1/2026, Focus on Energy provides a rebate of $600 per kW up to $2,400 toward the installation of solar panels. Property owners will need to work with an approved contractor (https://focusonenergy.com/trade-allies). This rebate can be combined with federal tax incentives for solar. | All customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Go to https://focusonenergy.com/residential/solar-for-homes and follow the steps at the bottom of the page. Read the Terms & Requirements carefully. Rebates are on a, “first come first serve,” basis, so be sure to reserve your rebate as soon as you can! | No | N/A | Active |
| Tribal Residential Energy Program (TREP) | Residential | Energy Efficiency | Rebate | Federal | Oneida Nation | A home energy assessor will visit your home and perform a series of tests to create a model of your structure’s energy efficiency. A team of professionals will then weatherize your home, making it more efficient and reducing your energy bills. A series of further steps, some of which will be the homeowner’s responsibility, will be laid out to completely overhaul your home. | This is a non-competitive rebate program open to members of the Oneida Tribe. | The Oneida Nation will have an application form on its website when it has been finalized. | No | N/A | Provisional |
| Weatherization Assistance Program (WAP) | Residential | Energy Efficiency, Heat Pumps | Service | Federal | Energy auditors will come to your home and perform a comprehensive audit to determine how to make it more energy efficient. A field crew (under supervision) will follow-up to do the work. This can include installing insulation, sealing air leaks, repairing or replacing heating equipment, and installing energy saving devices. This will both reduce your utility bills and decrease your carbon footprint. Please note: the Weatherization Assistance Program (WAP) had been administered in Brown County by NEWCAP, Northeast Wisconsin’s community action agency. As of March 2026, however, NEWCAP has ceased operations and the future of the program is unclear. Please refer to https://www.greenbaywi.gov/1484/Clean-Energy-and-Energy-Efficiency-Incen, for updates as they become available. | Eligible residents must have an annual income at or below 60% of the State Median Income and have applied for the the Wisconsin Home Energy Assistance Program (WHEAP). | Unclear as of March 2026 | Yes | N/A | Active | |
| WPS Business EV Charger Pilot Program | Nonprofit, Commercial | Electric Vehicle Chargers | Incentive | WPS | WPS | WPS can help offset the cost of EV chargers for your fleet, customers, or employees by offering credits and possible rebates. | Business customers need to apply and work with EV team prior to installation, commit to a minimum of four ports or 50kW of Level 2 or 3 chargers and the addition of a new electrical meter. Customers must be located in Wisconsin and be a WPS customer in good standing. Eligibility is limited to customers paying Cg-1, Cg-1RR, Cg3-OTOU, Cg-5, Cg-5RR, Cg-20, Cg-20RR orCP rates. | To apply and find more information go here https://www.wisconsinpublicservice.com/services/electric-vehicles/ev-business-charger-pilot. | N/A | N/A | Active |
| WPS Residential EV Charger Pilot Program | Residential | Electric Vehicle Chargers | Leasing Program | WPS | WPS | This pilot program allows residential customers to take advantage of special discounted electrical rates at night for EV charging while leasing-to-own an EV charger. Customer can also opt to pre-pay for the charger. This program will be reviewed by the Public Service Commission in 2025. | Eligible customers must own or lease an electric vehicle, be a Wisconsin resident, have wi-fi, access to a 240-volt circuit, and be in good standing. | For more information and to apply, go to https://www.wisconsinpublicservice.com/services/electric-vehicles/ev-charger-pilot | No | N/A | Active |
| Name | Category | Technologies | Incentive Type | Source | Administrator | Incentive Description | Eligibility | Application Process | Renter Applicable? | Direct/Elective Pay Eligible | Status |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Alternative Fuel Tax Refund for Taxis | Commercial | Electric Vehicles | Tax Credit | State | Wisconsin Department of Revenue | A person using alternative fuel to operate a taxi used to transport passengers may be reimbursed for the cost of the Wisconsin State fuel tax. | In order to be eligible, vehicles must be designated for use as public transportation on Wisconsin’s motor vehicle registration form (MV-1/MV-11). | Complete and submit a Fuel Tax Refund Claim via the Wisconsin Department of Revenue, which is available here https://www.revenue.wi.gov/DORForms/mf-001i.pdf | N/A | N/A | Active |
| Alternative Fuel Vehicle Refueling Property Credit, Business/Nonprofit (30C) | Commercial, Nonprofit | Electric Vehicle Chargers | Tax Credit | Federal | IRS | The Alternative Fuel Vehicle Refueling Property Credit provides up to 30% of the cost of installing Level-2 or Direct Current Fast Chargers for electric vehicles. The incentive is capped at $100,000. With Direct Pay, this tax credit can be directly monetized by nonprofits and other tax-exempt organizations. Go to https://www.irs.gov/credits-deductions/alternative-fuel-vehicle-refueling-property-credit for additional information, specifics, and limitations. | Please Note: On July 4th, the Trump Administration passed the “Big Beautiful Bill” which eliminated this tax credit for projects placed in service after June 30, 2026. All businesses and tax-exempt organizations are eligible. | To claim the credit, go to https://www.irs.gov/credits-deductions/alternative-fuel-vehicle-refueling-property-credit and file the appropriate forms with the IRS. The credit may also be transferred to an appropriate party, consult the IRS for more information. | N/A | Yes* | Repealed |
| Alternative Fuel Vehicle Refueling Property Credit, Personal (30C) | Residential | Electric Vehicle Chargers | Tax Credit | Federal | IRS | This provision of the IRA provides a 30% tax credit up to $1,000 for Level-2 electric vehicle charger equipment and installation. This credit is transferrable to a contractor, meaning the credit can translate into instant savings! | Please Note: On July 4th, the Trump Administration passed the “Big Beautiful Bill” which eliminated this tax credit for equipment placed in service after June 30, 2026. This is a personal tax credit and is available to all taxpayers. | The tax credit may either be filed with the IRS or transferred to a qualified contractor. | No | No | Repealed |
| Biogas, Solar, and Wind Energy Equipment Exemption | Residential, Commercial, Nonprofit | Solar Photovoltaic, Renewable Energy | Property Tax Exemption | State | Brown County Treasurer | Under Wisconsin law, value added to a property by the installation of an active solar, wind, or biogas energy generation system is exempt from property tax assessment. Go to https://www.revenue.wi.gov/DORFAQ/renewable-energy.pdf for more information. | This exemption is available to all qualified taxpayers. | Contact the Brown County Treasurer’s office at (920) 448-4078 if there is a concern. | N/A | N/A | Active |
| Building Operations and Maintenance Programs | Commercial, Nonprofit | Energy Efficiency | Resource, Rebate | Utility | Focus on Energy | Focus on Energy has an array of programs designed to help you optimize your facility and operation for energy efficiency. These include providing whole buidling tune-ups, equipment assessments, and providing incentives to help you achieve your energy goals. | All commercial and nonprofit customers of Wisconsin Public Service (and other participating electrical utilities) have access to these programs. Some of them have more specific eligibility requirements. | Go to https://focusonenergy.com/business/operations-maintenance | N/A | N/A | Active |
| Clean Cities and Communities Workplace Charging Toolkit | Commercial, Nonprofit | Electric Vehicle Chargers | Resource | Federal | N/A | The Department of Energy maintains a guide to best practices for the installation and maintenance of Electrical Vehicle chargers here: https://cleancities.energy.gov/technical-assistance/workplace-charging/ | N/A | N/A | N/A | N/A | Active |
| Commercial Property Assessed Clean Energy Programs (PACE or, sometimes, C-PACE) | Commercial, Nonprofit | Energy Efficiency, Renewable Energy, Heat Pumps, Electrification, Solar Photovoltaic, HVAC | Loan | Federal | Slipstream | This innovative loan program allows commercial borrowers to take out loans to finance the up-front costs of clean energy projects that can paid back through voluntary assessments that will be attached to the building, not the property owner. The website for PACE in Wisconsin is at https://www.pacewi.org/. | PACE financing is available for commercial properties like offices, retail stores, warehouses, industrial plants, and more. These may either be businesses or tax-exempt organizations. Properties can be multifamily buildings with more than five units. Slipstream cautions that aspects of the PACE loan program work better with loan amounts over $250,000. | Contact Kimberly Johnston at Slipstream at kjohnston@slipstreaminc.org. | N/A | N/A | Active |
| Empower EV Friendly Workplaces Toolkit | Commercial, Nonprofit | Electric Vehicles | Resource | Federal | Wisconsin Clean Cities | Empower EV provides technical expertise and assistance for employers interested in providing EV charging at their workplaces. | Empower’s program is available to all employers. | Empower is an educational project eager to share knowledge with interested employers. For more information go here https://wicleancities.org/empower-workplace-charging/. | N/A | N/A | Active |
| Energy Efficiency Revolving Loan Fund (EERLF) | Commercial, Nonprofit, Residential | Energy Efficiency | Loan | Federal | WEDC | (As of 11/24/2025, the program exists in Wisconsin, it’s administered by WEDC. But it has not yet been funded) The Energy Efficiency Revolving Loan Fund (EERLF) will provide loans, some grants, and technical assistance to residential and commercial property owners. The EERLF is funded by Bipartisan Infrastructure Bill, over $1,900,000 has been allocated to the State of Wisconsin. The program is still in the planning stages, it may be administered by the WEDC in conjunction with their Green Innovation Fund. Potentially, loans will be provided for energy assessments and energy efficiency retrofit projects, particularly for low income families. The Public Service Commission memo is here: https://apps.psc.wi.gov/ERF/ERFview/viewdoc.aspx?docid=524134 | Details have not yet been released. | Details have not yet been released. | N/A | N/A | Threatened |
| Energy Efficient Home Improvement Tax Credit (25C) | Residential | Energy Efficiency, Electrification, Heat Pumps, HVAC, Electrical Upgrades | Tax Credit | Federal | IRS | This was a tax credit for 30% of qualified expenses up to $3,200 for energy efficiency improvements to your existing home. These were divided into energy property costs (exterior doors and windows, insulation, and sealing (up to $1,200) and equipment costs (up to $2,000) for qualifying equipment like heat pumps, batteries, efficient central air conditioners, and even furnaces. Renters could use 25c for eligible, non-permanent expenses like window-mounted heat pumps. | While this tax credit has been eliminated, you can use it for installations incurred during the 2025 tax year. This program is for residential use. More information about what equipment qualifies is available here https://www.energystar.gov/about/federal-tax-credits. | File form 5695 and submit with your taxes. https://www.irs.gov/forms-pubs/about-form-5695. Instructions for this form are here https://www.irs.gov/instructions/i5695#en_US_2023_publink1000127704. | Yes | N/A | Repealed |
| Energy Efficient Mortgages (EEM) | Residential | Energy Efficiency, Electrification, Solar Photovoltaic, Renewable Energy, HVAC | Loan | Federal | Vetarans Administration,Federal Housing Administration,Commercial Lenders | EEMs can be used to purchase or refinance a home that meets certain standards for energy efficiency. The efficiencies are taken into consideration by the lender who is then able to give more favorable terms. In many cases, this can boost the purchaser’s buying power. EEMs can be conventional, or sponsored by the Federal Housing Administration, USDA, or Veterans Administration. The FHA allows lenders to add up to 100% of energy efficiency improvements to existing loans. Go here for more information, restrictions, and fine print: https://www.energystar.gov/newhomes/energy-efficient-mortgages. | EEMs are only applicable to eligible energy efficient homes or improvements. | Conventional EEMs are available through Fannie Mae and Freddie Mac. Contact the VA, USDA, or FHA for more information about sponsored EEMs. | No | N/A | Active |
| Energy-Efficient Commercial Buildings Deduction (179D) | Commercial, Nonprofit | Energy Efficiency | Tax Deduction | Federal | IRS | Businesses that build or retrofit public buildings to a set of specified energy efficiency standards (ASHRAE) are eligible for a tax deduction. Go to https://www.irs.gov/credits-deductions/energy-efficient-commercial-buildings-deduction for the specifics. | Please Note: On July 4th, the Trump Administration passed the “Big Beautiful Bill” which eliminated this tax deduction for buildings that begin construction after June 30, 2026. The tax deduction is available to owners of qualified buildings; or designers of energy efficient public buildings and retrofits owned by specified tax-exempt organizations. As a tax deduction, 179D cannot be accessed by nonprofits through Direct Pay. However, the deduction can be transferred to a builder or designer for cost considerations. | The tax deduction must be filed with the IRS under Internal Revenue Code Section 179D. | N/A | N/A | Repealed |
| Equipment Replacement Programs | Commercial, Nonprofit | Energy Efficiency | Rebate | Utility | Focus on Energy | Focus on Energy can provide rebates for many types of equipment related to business operations and systems, including HVAC, lighting, and more. These are available for both equipment replacement and retrofits and also new construction. | All commercial customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Go to https://focusonenergy.com/business/equipment-replacement. Contact a Focus on Energy advisor. | N/A | N/A | Active |
| Free Energy Savings Packs | Residential | Energy Efficiency | Free Stuff | Utility | Focus on Energy | Focus on Energy’s Free Energy Savings Packs offer a range of products that will increase your energy efficiency and save you money on your utilities bills. The “Focus on Comfort” kit has products selected to improve the comfort of your home, like weatherstripping and film for insulating your windows in winter. “Focus on Baths” and “Focus on Showers” feature items like high efficiency shower heads and more. And it’s all free! | All residential customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Go to https://focusonenergy.com/residential/energy-saving-packs and select the “Free Energy Savings Packs” and place an order. They ship for free. | Yes | N/A | Active |
| Home Efficiency Rebate Program (HOMES, Sec. 50121) | Residential | Energy Efficiency, Electrical Upgrades, Heat Pumps, HVAC | Rebate | Federal | Focus on Energy | (Check out our Homes 101 page: https://energizegreenbay.com/homes-101/) The Home Efficiency Rebate program (HOMES) provides rebates for modeled energy savings. In Wisconsin, the program is administered by Focus on Energy. The amount of the rebate varies, but can be up to $10,000. It covers a variety of projects, from new insulation to a heat pump. Homeowners begin with a home energy assessment from a registered HOMES contractor. The list is here: https://www.clearesult.com/partner-hub/find-contractor/focus-ira?specialty_1_filter=266&sortBy=asc. There is a 30% tax credit for the cost of the assessment (capped at $150). Households with income below 80% of the Area Median ($78,400 for a family of 4) will have the cost of the assessment waived (up to $500). The HOMES-registered contractor will model a pathway for improving the energy efficiency of your home. In order to qualify, the projects must achieve at least a 20% increase in modeled efficiency. They will then work with you to complete the projects. The amount of the rebate depends on the percentage increase in modeled energy efficiency and your household income. Rebates are offered on a ‘per address’ basis, so second homes are eligible. Even homes owned by out of state residents are eligible. More information is available here: https://focusonenergy.com/ira-homes HOMES will eventually be usable on multifamily buildings. However, this part of the program has not yet been launched. | HOMES is not income restricted. All homeowners are eligible. | There is no application. Start by getting a home energy assessment from one of the registered HOMES contractors. | No | N/A | Threatened |
| Home Electrification and Appliance Rebate Program (HEAR, Sec. 50122) | Residential | Energy Efficiency, Heat Pumps, Electrification, Electrical Upgrades | Rebate | Federal | Focus on Energy | The IRA Home Electrification and Appliance Rebate Program (HEAR) provides rebates for installing qualifying electrical equipment and weather sealing in your home. The first phase, which went into effect in December 2024, includes rebates for heat pump water heaters, heat pumps, electric wiring, and electrical panel upgrades. These must be installed by registered IRA contractors. The second phase has now launched, providing rebates for weather sealing, heat pump clothes dryers and electric cooking appliances. Please Note: Upgrades to electrical wiring can include replacement of knob and tube wiring. Qualifying heat pump systems will need to heat at least 50% of your residential area. The rebate is intended for the replacement of gas appliances with electric ones, so you cannot, for example, use it to upgrade an electric coil stove with induction. There is more information at https://energizegreenbay.com/ira-hear-101 | HEAR is targeted at low-to-moderate-income households. Low-income households (up to 80% of adjusted median income) are eligible for 100% of project cost up to a total of $14,000. Moderate income households (80% to 150% of AMI) are eligible for 50% of project costs up to a total of $14,000. HEAR can be used in conjunction with the IRA HOMES rebates, but not to pay for the same projects. They can also be stacked with IRA tax credits. | HEAR is administered by Focus on Energy. For more information and to begin their income qualification process go here: https://focusonenergy.com/ira-hear | No | N/A | Threatened |
| Home Improvement Loan Fund (Green Bay) | Residential | Energy Efficiency, Electrical Upgrades, HVAC, Heat Pumps | Loan | City | NeighborWorks | The Home Improvement Loan Fund is available to low-to-moderate income homeowners for home improvements, including HVAC systems. This is a zero interest loan. Repayment is deferred until the home is no longer owner-occupied. The loan must be more than $2,000 and below $35,000. | Eligible residents will have lived in their homes for at least five years, be current with their property taxes, and have a household income below a certain level. In order to check your eligibility and to read the fine print click here https://greenbaywi.gov/500/Home-Improvement-Loan-Program. | This program is administered by NeighborWorks Green Bay, 437 S. Jackson Street, Green Bay, WI 54301. For more information, call (920) 448-3075 or email info@nwgreenbay.org. | No | N/A | Active |
| Home Improvement Loan Fund (Oneida Nation) | Residential | Energy Efficiency, Electrical Upgrades, HVAC, Heat Pumps | Loan | Oneida Nation | Oneida Nation | The Home Improvement Loan Fund is available to enrolled tribal citizens of the Oneida Nation whose homes are on Oneida property. The loan can be used for a variety of projects, including as “gap financing” for energy efficiency and electrification projects that will later receive tax credits or rebates. | Homeowners must be enrolled tribal citizens of the Oneida Nation and have homes on Oneida property. | Information on this loan is here https://oneida-nsn.gov/resources/housing/loan-program/ | No | N/A | Active |
| Instant Discounts for Food Service | Commercial | Energy Efficiency | Discount | Focus on Energy | Focus on Energy | Focus on Energy is providing an instant discount for food service related equipment including refrigeration, ovens, griddles, combi ovens, hoods, and more. Discounts range from $350 up to $1500 depending on equipment. | The discount is available to all WPS customers. | The discount is applied to qualified energy efficient equipment at the time of purchase from participating food service equipment retailers. To see the list of eligible equipment and participating retailers go to: https://focusonenergy.com/instantdiscounts#commercial-food-service. | NA | No | Active |
| Investment Tax Credit (ITC) for Energy Property | Commercial, Nonprofit | Renewable Energy, Solar PV | Tax Credit | Federal | IRS | The ITC provides a tax credit for investment in renewable energy sources, including solar, geothermal, wind, and others. For solar, it includes (1) equipment that uses solar energy to generate electricity, to heat or cool (or provide hot water for use in) a structure, or to provide solar process heat, and (2) equipment that uses solar energy to illuminate the inside of a structure using fiber-optic distributed sunlight or electrochromic glass that uses electricity to change its light transmittance properties in order to heat or cool a structure. The tax credit is for 6% of the cost of the investment. However, it multiplies by five if the project meets prevailing wage and apprenticeship requirements. If the project meets standards for domestic content and is located in an area defined as an ‘energy community,’ the credit can be as high as 50%. | This is for projects breaking ground after 1/1/2025. Since the passage of H.R. 1 in July 2025, this credit has become complicated for solar and wind projects. If you are considering using the ITC, contact EnergyConnector@greenbaywi.gov for resources. Your project will need to begin construction prior to July 4, 2026 in order to be eligible and prior to 12/31/2025 to be free of foreign entity of concern (FEOC) restrictions. | Fill out IRS form 3468. | N/A | Yes* | Threatened |
| More Like Home Repair and Renew Loan | Residential | Energy Efficiency, Electrical, Upgrades | Loan | State | WHEDA | The More Like Home Repair and Renew Loan is a state-sponsored loan program that’s conducted through private lenders. Low interest loans are available to qualified homeowners for improvements to the building envelope (roof, doors, windows, etc.) and other systems related to energy efficiency. The program will also cover things like lead removal and other forms of abatement. | The home must be a single family residence, duplex, manufactured home, or condo, and a primary residence. The household income limits for the program are here: https://morelikehomeloan.wheda.com/globalassets/documents/homeowners/home-r-and-r/more-like-home-loan-income-limits.pdf. | Check out WHEDA’s webpage for more information: https://morelikehomeloan.wheda.com/ Brown County is served by North Shore Community Bank. Information about their application process is here: https://www.northshorebank.com/personal/home-mortgage-loans/wheda-more-like-home.aspx | No | N/A | Active |
| New Construction & Renovations Program | Commercial, Nonprofit | Energy Efficiency, HVAC | Rebate, Technical Assistance | Utility | Focus on Energy | Focus on Energy has expertise and rebates to help you build or renovate commercial, industrial, multi-family, and other facilities with energy efficiency in mind. They can assist you by performing an energy efficiency analysis of your project. Prescriptive rebates and other incentives are available to help you implement their strategies. | All commercial customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Go to https://focusonenergy.com/business/new-construction. | N/A | N/A | Active |
| New Energy Efficient Homes Credit (45L) | Commercial, Nonprofit | Energy Efficiency | Tax Credit | Federal | IRS | The New Energy Efficient Homes Credit is targeted at new, energy-efficient home construction, including manufactured homes. Tax credits range from $250 to $5000 depending on size and other characteristics. Projects must meet applicable Energy Star requirements and may be single-family or multifamily. Multifamily homes can receive a tax credit of up to $2500 per unit. Homes that qualify under the Zero Energy Ready Home Program may receive $5000 for single family homes or up to $5000 per unit for multifamily homes. More information is available at https://www.irs.gov/credits-deductions/credit-for-builders-of-energy-efficient-homes. New Energy Efficient Homes Credits are stackable with Low Income Housing Tax Credits (LIHTC) through the Wisconsin Housing and Economic Development Authority (WHEDA). | Please Note: On July 4th, the Trump Administration passed the “Big Beautiful Bill” which eliminated this tax credit for buildings acquired after June 30, 2026. The eligibility requirements for this tax credit are highly technical. Refer to IRS Notice 2023-65 for guidance. | Applicants should follow the IRS’ guidance (IRS Notice 2023-65) and fill out Form 8098 which is available here: https://www.irs.gov/pub/irs-pdf/f8908.pdf. | N/A | No | Repealed |
| Online Marketplace | Residential, Nonprofit, Commercial | Energy Efficiency, Electrification | Discount | Utility | Focus on Energy | Focus on Energy’s online marketplace is a one-stop source for energy efficiency and weatherization products, all delivered to your door for free with steep discounts. Save money with a smart thermostat, load sensing power strip, and other energy friendly devices. | All customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Go to https://focusonenergymarketplace.com/ for an ecommerce experience featuring discounted products related to efficiency. There’s even free shipping. | Yes | N/A | Active |
| PowerUp Wisconsin Program | Residential | Solar Photovoltaic | Loan, Grant | Federal | WEDC | This is a program to facilitate the installation of solar PV on rooftops to reduce energy costs by a minimum of 20%. PowerUp Wisconsin! is financed by the Inflation Reduction Act’s Greenhouse Gas Reduction Fund (GGRF). The program will be available to single family home owners, developers of multifamily homes, and community solar projects. About half of the funds will be available as grants and the other as low interest loans via a state-wide network of lenders. The program is still in its planning and design phase. | Single family homeowners will need to be at or below 80% of Area Median Income for Brown County (roughly $78,400 for a family of four). Eligible multifamily homes will need to be affordable and targeted at low income residents. | PowerUp! is scheduled to be available in the second half of 2025. | No | N/A | Pending |
| Prescriptive Rebates | Commercial, Nonprofit | Electrification, Energy Efficiency, HVAC | Rebate | Utility | Focus on Energy | Prescriptive rebates are available from Focus on Energy for a wide array of energy efficient products related to business operations and processes from HVAC systems to air compressors. | All qualified customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Most people access these rebates through their contractors. However, you can go to https://focusonenergy.com/business/prescriptive-incentives to download the incentive catalog that best suits your needs. Contact a Focus on Energy advisor if you have questions. | N/A | N/A | Active |
| Renew Wisconsin Solar for Good Grant | Nonprofit | Solar Photovoltaic | Rebate | Renew Wisconsin | Renew Wisconsin | Renew Wisconsin’s Solar for Good grant provides financial support for mission-oriented nonprofits in Wisconsin. Grants can be for solar panels, solar canopies, or project grants. More information is available here: https://www.renewwisconsin.org/solarforgood/. | Please refer to the Solar for Good website for further information about eligibility. | There are two annual grant cycles. Spring runs from April 1st to May 1st, Fall from September 1st to October 1st. The application is available here: https://www.renewwisconsin.org/solarforgood/. | No | N/A | Active |
| Residential Clean Energy Credit (25D) | Residential | Renewable Energy, Solar Photovoltaic | Tax Credit | Federal | IRS | Equipment related to the generation of renewable energy (including solar, wind, geothermal, solar water heating, and battery storage) is subject to a tax credit of 30%. If the amount is more than the taxpayer’s tax liability, the remainder may be carried into the following year. Go to https://www.energy.gov/eere/solar/homeowners-guide-federal-tax-credit-solar-photovoltaics for more information. | While this tax credit has been eliminated, you can use it for installations incurred during the 2025 tax year. This is a personal tax credit and is available to all taxpayers. | The tax deduction must be filed with the IRS. Go to https://www.energy.gov/eere/solar/homeowners-guide-federal-tax-credit-solar-photovoltaics for further information. | No | No | Repealed |
| Residential Energy Efficiency Rebate Program | Residential | Energy Efficiency | Rebate | Utility | Focus on Energy | The Residential Energy Efficiency Program provides a range of rebates for energy efficient heating and cooling technologies from air source heat pumps to smart thermostats. Go here https://focusonenergy.com/residential for more information. | Must be a customer of Wisconsin Public Service or another participating electrical utility. | Equipment must be purchased and installed by a participating contractor. Go here https://focusonenergy.com/residential for more information. | Yes | N/A | Active |
| SBA Microloans | Commercial | Energy Efficiency, Solar Photovoltaic, Renewable Energy | Loan | Federal | Community-Based Lenders | Microloans are for amounts under $50,000 and may be used for renewable energy and energy efficiency related equipment. | Commercial lenders determine credit requirements. Microloans often require collateral and a personal guarantee. | The SBA’s microloan program works with community-based lenders. The Wisconsin Women’s Business Initiative Corporation (WWBIC) assists (of all genders) with the process. Go here https://www.wwbic.com/business-lending/ for more information. | N/A | N/A | Threatened |
| Solar Rebate, Commercial | Commercial, Nonprofit | Solar Photovoltaic | Rebate | Utility | Focus on Energy | Starting 1/1/2026, for non-residential utility customers, Focus on Energy provides a rebate of $600 per kW up to $2,400 and then $50 per kW afterwards, up to $25,000. | All non-residential customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Go to https://focusonenergy.com/business/renewables#rebate-info and follow the steps at the bottom of the page. Read the Terms & Requirements carefully. Rebates are on a, “first come first serve,” basis, so be sure to reserve your rebate as soon as you can! | N/A | N/A | Active |
| Solar Rebate, Residential | Residential | Solar Photovoltaic | Rebate | Utility | Focus on Energy | Starting 1/1/2026, Focus on Energy provides a rebate of $600 per kW up to $2,400 toward the installation of solar panels. Property owners will need to work with an approved contractor (https://focusonenergy.com/trade-allies). This rebate can be combined with federal tax incentives for solar. | All customers of Wisconsin Public Service and other participating electrical utilities are eligible. | Go to https://focusonenergy.com/residential/solar-for-homes and follow the steps at the bottom of the page. Read the Terms & Requirements carefully. Rebates are on a, “first come first serve,” basis, so be sure to reserve your rebate as soon as you can! | No | N/A | Active |
| Tribal Residential Energy Program (TREP) | Residential | Energy Efficiency | Rebate | Federal | Oneida Nation | A home energy assessor will visit your home and perform a series of tests to create a model of your structure’s energy efficiency. A team of professionals will then weatherize your home, making it more efficient and reducing your energy bills. A series of further steps, some of which will be the homeowner’s responsibility, will be laid out to completely overhaul your home. | This is a non-competitive rebate program open to members of the Oneida Tribe. | The Oneida Nation will have an application form on its website when it has been finalized. | No | N/A | Provisional |
| Weatherization Assistance Program (WAP) | Residential | Energy Efficiency, Heat Pumps | Service | Federal | Energy auditors will come to your home and perform a comprehensive audit to determine how to make it more energy efficient. A field crew (under supervision) will follow-up to do the work. This can include installing insulation, sealing air leaks, repairing or replacing heating equipment, and installing energy saving devices. This will both reduce your utility bills and decrease your carbon footprint. Please note: the Weatherization Assistance Program (WAP) had been administered in Brown County by NEWCAP, Northeast Wisconsin’s community action agency. As of March 2026, however, NEWCAP has ceased operations and the future of the program is unclear. Please refer to https://www.greenbaywi.gov/1484/Clean-Energy-and-Energy-Efficiency-Incen, for updates as they become available. | Eligible residents must have an annual income at or below 60% of the State Median Income and have applied for the the Wisconsin Home Energy Assistance Program (WHEAP). | Unclear as of March 2026 | Yes | N/A | Active | |
| WPS Business EV Charger Pilot Program | Nonprofit, Commercial | Electric Vehicle Chargers | Incentive | WPS | WPS | WPS can help offset the cost of EV chargers for your fleet, customers, or employees by offering credits and possible rebates. | Business customers need to apply and work with EV team prior to installation, commit to a minimum of four ports or 50kW of Level 2 or 3 chargers and the addition of a new electrical meter. Customers must be located in Wisconsin and be a WPS customer in good standing. Eligibility is limited to customers paying Cg-1, Cg-1RR, Cg3-OTOU, Cg-5, Cg-5RR, Cg-20, Cg-20RR orCP rates. | To apply and find more information go here https://www.wisconsinpublicservice.com/services/electric-vehicles/ev-business-charger-pilot. | N/A | N/A | Active |
| WPS Residential EV Charger Pilot Program | Residential | Electric Vehicle Chargers | Leasing Program | WPS | WPS | This pilot program allows residential customers to take advantage of special discounted electrical rates at night for EV charging while leasing-to-own an EV charger. Customer can also opt to pre-pay for the charger. This program will be reviewed by the Public Service Commission in 2025. | Eligible customers must own or lease an electric vehicle, be a Wisconsin resident, have wi-fi, access to a 240-volt circuit, and be in good standing. | For more information and to apply, go to https://www.wisconsinpublicservice.com/services/electric-vehicles/ev-charger-pilot | No | N/A | Active |